Coach of the Year in Kazakhstan. Course on building relationships with loved ones, yourself, the world
Helped build business processes and created a system for continuous lead generation
3 minutes to read
What was done
  • Created a simple and working website with a funnel, where we collected data from all users
  • Recorded a video, a lead magnet, which warmed up potential clients and helped them gain confidence in the product
  • Created scripts for creatives, organized production and launched advertising
  • Started receiving traffic and put its processing on stream
What result did we get?
  • We got one of the lowest prices per lead in the online education market in Kazakhstan

  • We recruited new groups every month or every two months

  • We systematically built the client's personal brand
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About the client - Women's coach of the year. Teaches women how to build relationships with loved ones, with the world around them, with themselves
  • What areas of work have we planned

  • Conduct market research, based on which we will understand: what should be
- a website and the text on it
- advertising materials
- an Instagram account and other social networks

  • Set up a system for automatic recording for sales consultations

  • Hire and train a sales department

  • Build business processes where we will
- generate traffic
- process it
- conduct consultations
- sell a course
- collect feedback
- form a loyalty system

  • Organize constant data analysis for making decisions based on numbers

  • Regularly research the audience
What were the goals - Create a sales funnel, and a website, develop a marketing strategy, control the sales department, launch advertising, develop and implement a PR strategy

Advertising budget - from $500 to $1,500 per month

What we had before starting work - The client worked independently, attracted her subscribers, sold herself, and organized everything herself